Windrose Consulting Acquires Zenith Access Network
Windrose Consulting Group has acquired Zenith Access Network, a leading market access consultancy specializing in Greater China and emerging Asia-Pacific (APAC) markets.
Windrose Consulting Acquires Zenith Access Network
The acquisition strengthens Windrose’s global market access capabilities and deepens its presence across some of the world’s most complex and rapidly evolving healthcare systems.
Founded in 2016, Zenith Access Network has supported more than 180 engagements with life science companies, providing strategic insight across pricing, reimbursement, and patient access. The firm has built a strong reputation for its deep understanding of regional market dynamics and its extensive network of stakeholders across public and private payers, health technology assessment (HTA) bodies, clinical key opinion leaders, hospital administrators, procurement leaders, regulators, and patient advocacy groups.
As part of the acquisition, Shuang Wen, Founding Director of Zenith Access Network, joins Windrose Consulting Group as Head of APAC. In her role, she will lead the firm’s APAC market access strategy and continue to support clients navigating markets including Greater China, Indonesia, Thailand, and Singapore.
“Windrose is widely recognized for its excellence in delivering global strategic support to life science companies,” said Shuang Wen. “We have worked together for many years, and I have always been impressed by their teams’ strategic mindset and attention to detail. By combining our deep knowledge of Greater China and APAC markets with Windrose’s global expertise, we can provide even greater value to clients. I am excited to join the team and collaborate on projects that will advance patient access worldwide.”
Matthew Storer, Managing Partner of Windrose Consulting Group, highlighted the strategic importance of the acquisition. “Zenith Access Network is the ideal partner to enhance our expertise and strengthen our ability to serve clients navigating the complex market access environments in Greater China and across APAC. We have had many years of successful collaboration and are delighted to welcome Shuang to the Windrose team.”
About Zenith Access Network
Founded in 2016, Zenith Access Network has built a strong track record in market access and reimbursement consulting across China and emerging APAC markets. Its capabilities span market and stakeholder landscaping, pricing research and strategy, access and reimbursement assessments, patient access scheme design, payer engagement, and advisory board facilitation. Zenith Access Network has delivered Pricing and Market Access solutions across multiple therapeutic areas, including oncology, cardiovascular disease, neurology, endocrinology, infectious diseases, rare diseases, and ophthalmology.
About Windrose Consulting Group
Founded in 2015, Windrose Consulting Group is a privately-held global strategy consulting firm focused on product and portfolio planning, value, pricing and market access for life science companies. We have worked on over 1,000 products spanning 70 disease areas, across 90 countries. We have offices in the US, the UK and Switzerland.